Creative Director: Trey Gafford
Lead Designer: Jamie Johnson
Agency: Baker Street Digital Media
Packaging
This is a product sample kit for Sprayroq Protective Lining Systems to be mailed to potential customers, specifically engineers. With this polymailer, sticker, brochure, and sales sheet, I worked to provide a more professional and welcoming aesthetic to what could otherwise be a daunting prospect.
Web Design
For the website, I worked to introduce modernity to the grid-locked and highly mechanical visual language normally associated with industrial settings. Rounded edges and open negative space work to welcome the viewer while the hierarchy of elements blends with strategically placed interactive elements in order to hold attention.